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Content Analysis of Food and Beverages Advertisements Targeting Children and Adults on Television in Sri Lanka
Prathapan S
, Wijewardena K, Low WY
Asia Pac J Public Health
, 2016 Jan;28(1 Suppl):86S-92S.
PMID: 26658325
DOI:
10.1177/1010539515620481
Abstract
Food marketing is one of the main factors in the increase in childhood obesity. The objective is to compare the strategies used for promotion of food and beverages advertisements on Sri Lankan television for children and adults.
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