This research is to study the knowledge of four (n=4) coaches in training at two football academies in Malaysia. This study applied a qualitative methodology (interviews and observations) to explore the unique features and circumstances surrounding the football academy coaches. Subsequently, the findings of this study revealed that i) the development of knowledge of coaching has taken place in the academy but constrained by factors involving the coach education programme at the academy level; ii) the weaknesses of the coaches in transferring important knowledge to the players.