Taxis, being a significant element of mobility, play a sufficiently great role in public transportation. However, the issues towards taxi services have gradually increaseddue tothe poor servicesgiven to passengers by taxi operators,leadingto the demand for otherride servicealternatives.With the developmentof technology, GrabCarwasdeveloped and launched asanonline taxi booking through smartphone application which can easily connectpassengers and drivers. The main purpose of this study is to find out the perception of taxi operators towards GrabCar service and vice versa sothatthere will be a clear point of view to identify opportunities andchallenges for taxi operators. Standardized open-endedinterviews were conducted with5taxi and 5 GrabCar operatorsin Kuala Terengganu and Kuala Nerus. Interview transcriptswere analyzed using content analysis. The findingsshowedthat there weremore challenges than opportunities for the taxi operators. This studycould help the government to improvetaxi services in general and GrabCar servicesin sharing economy.