There are many factors influencing the stability and color variation of natural colorant anthocyanin and pH is among the most significant factor. This study aims to determine the stability of the anthocyanins in freeze-dried Hibiscus sabdariffa, Melastoma malabathricum and Ipomoea batatas in various acidic pH (pH 2.0, 2.5, 3.0, 3.5, 4.0 and 4.5). Total monomeric anthocyanin, degradation index, color density and percent polymeric color were analyzed to determine anthocyanins degradation and their color variations. Among the samples, H.sabdariffa contain the highest monomeric anthocyanins (163.3 mg/L) followed by M. malabathricum (49.9 mg/L) and the lowest is I.batatas (13.8 mg/L). Monomeric anthocyanins from I.batatas were found to be very stable and not affected by changes in pH than in H. sabdariffa and M. malabathricum. However, degradation index (DI) of H. sabdariffa was the lowest with value of 0.365 ± 0.049 at pH 3.5. The lowest percentage of polymeric color (4.94 ± 0.64) was also shown by H. sabdariffa at pH 2.5 and maintained a deep red color with increasing pH indicating higher color stability compared to M. malabathricum and I. batatas. Overall, natural pigment in H. sabdariffa was found to be the most stable in both monomeric anthocyanin content and chromaticity properties. These results provided information that will further proven the potential usage of H. sabdariffa, M. malabathricum and I. batatas as natural coloring agents to replace the synthetic colorant in food and beverage industries.