Displaying publications 1 - 20 of 37 in total

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  1. Binns C, Low WY
    Asia Pac J Public Health, 2023 May;35(4):241-243.
    PMID: 37202919 DOI: 10.1177/10105395231174135
    Matched MeSH terms: Television
  2. Kelly B, Backholer K, Boyland E, Kent MP, Bragg MA, Karupaiah T, et al.
    Curr Nutr Rep, 2023 Mar;12(1):14-25.
    PMID: 36746878 DOI: 10.1007/s13668-023-00450-7
    PURPOSE OF REVIEW: Protecting children from unhealthful food marketing is a global priority policy for improving population diets. Monitoring the nature and extent of children's exposure to this marketing is critical in policy development and implementation. This review summarises contemporary approaches to monitor the nature and extent of food marketing to support policy reform.

    RECENT FINDINGS: Monitoring approaches vary depending on the stage of progress of related policy implementation, with resource implications and opportunity costs. Considerations include priority media/settings. marketing techniques assessed, approach to classifying foods, study design and if exposure assessments are based on media content analyses or are estimated or observed based on children's media use. Current evidence is largely limited to high-income countries and focuses on content analyses of TV advertising. Ongoing efforts are needed to support monitoring in low-resource settings and to progress monitoring to better capture children's actual exposures across media and settings.

    Matched MeSH terms: Television*
  3. Prathapan S, Wijewardena K, Low WY
    Asia Pac J Public Health, 2016 Jan;28(1 Suppl):86S-92S.
    PMID: 26658325 DOI: 10.1177/1010539515620481
    Food marketing is one of the main factors in the increase in childhood obesity. The objective is to compare the strategies used for promotion of food and beverages advertisements on Sri Lankan television for children and adults.
    Matched MeSH terms: Television*
  4. Assunta M
    Tob Control, 2002 Sep;11(3):277-8.
    PMID: 12198283
    In Malaysia, British American Tobacco flouted the World Cup of football's no-tobacco ruling
    Matched MeSH terms: Television*
  5. Kidokoro T, Suzuki K, Naito H, Balasekaran G, Song JK, Park SY, et al.
    BMC Public Health, 2019 Dec 27;19(1):1737.
    PMID: 31881869 DOI: 10.1186/s12889-019-8079-0
    BACKGROUND: Moderate-to-vigorous physical activity (MVPA) and television viewing are independently associated with cardiorespiratory fitness. However, limited evidence is available on their combined effects, specifically of MVPA and watching television, on cardiorespiratory fitness in the young Asian population. Therefore, the present study examined whether MVPA can attenuate the detrimental effects of prolonged television viewing on the cardiorespiratory fitness of Asian adolescents.

    METHODS: This is a cross-sectional study on 9553 adolescents (aged 12-15 years) from 8 Asian metropolitan cities (Tokyo, Hong Kong, Shanghai, Taipei, Bangkok, Kuala Lumpur, Seoul, and Singapore). Cardiorespiratory fitness was assessed by using a 15-m progressive aerobic capacity endurance run (PACER) test. The time spent on MVPA and watching television was assessed using the International Physical Activity Questionnaire-Short Form.

    RESULTS: MVPA was more closely associated with the PACER score than the duration of watching television. Compared with the reference group (i.e. those with the lowest levels of MVPA [

    Matched MeSH terms: Television*
  6. Deva MP
    Med J Malaysia, 1981 Dec;36(4):268-71.
    PMID: 7334968
    Matched MeSH terms: Television
  7. Abu Amat, N. H., Mohd Taib, N. H., Supardi, N. F., Yusoff, M. N. S.
    MyJurnal
    The increasing use of wireless communication devices, particularly Wi-Fi has raised public concerns on the exposure to electromagnetic field (EMF) and its possible effect on human health. As the exposure level of the EMF radiation varies between different locations, measurement of the EMF strength at various locations is vital. In this study, we aimed to measure the EMF exposure which is described by four specific parameters, specifically 1) the frequency of the wave, 2) the electric field strength E, 3) the magnetic field strength H, and 4) the power density S. This study was performed at the second floor in Nurani hostel block in Desasiswa Murni Nurani, Universiti Sains Malaysia Health Campus. Mapping of Wi-Fi signal and measurement of Wi-Fi radiation level was performed at four specific locations, that are in a student room, television room, prayer room, and ironing room. The average radiation level was compared with the standard limit set by International Commission on Non-Ionizing Radiation Protection (ICNIRP). It was observed that the strength of Wi-Fi signal was highest in students’ room followed by television room. Both of these rooms exhibited high signal strength. While moderate but lower signal level was observed in prayer room followed by ironing room. The electromagnetic field and power density were found highest in students’ room, followed by television room, prayer room, and ironing room. Comparison with standard ICNIRP limit showed that the radiation level is still far below the acceptable limit, which is only 2% of the exposure level. To conclude, students’ room exhibited the strongest Wi-Fi signal and the highest radiation level. However, the radiation level especially power density is still far below the ICNIRP limit.
    Matched MeSH terms: Television
  8. Furnham A, Paltzer S
    Scand J Psychol, 2010 Jun 1;51(3):216-36.
    PMID: 20338017 DOI: 10.1111/j.1467-9450.2009.00772.x
    In 1999, Furnham and Mak published a review of 14 content-analytic studies of sex roles stereotyping in television commercials. All these studies were based on the McArthur and Resko (1975) content categories. This paper updates that review considering 30 studies in over 20 countries published between 2000 and 2008. Studies were from Australasia, Austria, Bulgaria, Ghana, Hong Kong, Japan, Kenya, Korea, Malaysia, Mauritius, New Zealand, Poland, Russia, Serbia, Singapore, South Africa, Spain, Saudi Arabia, Sweden, Taiwan, Thailand, Turkey, the United Kingdom and the United States. They examined over 8,000 advertisements. National and cultural differences in gender stereotypes are also considered in the light of this data. The popularity of, and the problems associated with, the research paradigm are considered.
    Matched MeSH terms: Television
  9. Simpson D
    Tob Control, 2004 Jun;13(2):106-7.
    PMID: 15175520
    Matched MeSH terms: Television
  10. Intan Syafinaz Mat Shafie, Yuslina Liza Mohammad Yunus, Nur Izzah Jamil, Aini Hayati Musa
    MyJurnal
    Television (TV) advertisements have become one of the most powerful marketing tools in attracting their audience to become potential customers. They are widely used among food industry locally and also internationally. This study is conducted to identify the factors that contribute to an effective TV advertisement in food industry among centennials using predictive analysis. The aims of this study are to; 1) Identify significant factors; Attractive Visual, Persuasive Message and Repetition of Advertisement to the Effectiveness of TV advertisements in food industry. 2) Identify the most contribute significant factors; Attractive Visual, Persuasive Message and Repetition of Advertisement to the Effectiveness of TV advertisements in food industry. Thus, it was tested to 300 respondents in Shah Alam area using convenient sampling technique. Preliminary analysis included reliability analysis, checking for the correlation, multiple linear regression requirement and R-Square score. Correlation analysis shows that there was a significant positive linear relationship between attractive visuals, persuasive message and repetition of advertisements towards Effectiveness of TV advertisements in food industry. Among independent variables entered into the model, persuasive message (t=7.474, p-value=0.000
    Matched MeSH terms: Television
  11. Tanwar G, Chauhan R, Yafi E
    Sensors (Basel), 2021 Feb 22;21(4).
    PMID: 33671822 DOI: 10.3390/s21041527
    We present ARTYCUL (ARTifact popularitY for CULtural heritage), a machine learning(ML)-based framework that graphically represents the footfall around an artifact on display at a museum or a heritage site. The driving factor of this framework was the fact that the presence of security cameras has become universal, including at sites of cultural heritage. ARTYCUL used the video streams of closed-circuit televisions (CCTV) cameras installed in such premises to detect human figures, and their coordinates with respect to the camera frames were used to visualize the density of visitors around the specific display items. Such a framework that can display the popularity of artifacts would aid the curators towards a more optimal organization. Moreover, it could also help to gauge if a certain display item were neglected due to incorrect placement. While items of similar interest can be placed in vicinity of each other, an online recommendation system may also use the reputation of an artifact to catch the eye of the visitors. Artificial intelligence-based solutions are well suited for analysis of internet of things (IoT) traffic due to the inherent veracity and volatile nature of the transmissions. The work done for the development of ARTYCUL provided a deeper insight into the avenues for applications of IoT technology to the cultural heritage domain, and suitability of ML to process real-time data at a fast pace. While we also observed common issues that hinder the utilization of IoT in the cultural domain, the proposed framework was designed keeping in mind the same obstacles and a preference for backward compatibility.
    Matched MeSH terms: Television
  12. Aniza, I., Azmawati, M.N., Jamsiah, M., Idayu, B.I., Mae Lynn, C.B.
    MyJurnal
    Prevalence of visual impairment among students is increasing in trends especially in rural area. A cross sectional study was conducted among secondary school students in Taman PKNS Beranang, Selangor in March 2008 with the objective of determining the prevalence of visual acuity impairment and its influencing factors. A total of 77 secondary school students were interviewed using guided questionnaire. The prevalence of visual acuity impairment among the respondents was 25.0% and study found that being female and have been watching television at a distance of less than two meters were significantly associated with visual acuity impairment. In conclusion, the problem occurred maybe due to the students sit nearer to the television (
    Matched MeSH terms: Television
  13. Hisham, H., Quek, K.F.
    MyJurnal
    This survey was done to determine the knowledge, attitude and practice of preventive measures concerning Severe Acute Respiratory Syndrome (SARS) among Alor Gajah town community. The purpose of this study was to determine the knowledge level of SARS, to know their attitude towards SARS and health information provided, to know which sources that provide the best infomation about SARS and to identify the expectations and preferences of population on gaining health infomation. A cross-sectional study involving respondents age 18 and above staying in Alor Gajah town was done. The respondents were assessed using questionnaires comprising of 25 questions. A total 180 respondents had answered the questionnaire. All of them were aware of SARS with 93 .3% with high scores in the knowledge level. Furthermore, 9l .7% of respondents had high scores in their attitude towards SARS. About 98.9% of respondent got their information regarding SARS from television, and 83.9% of them believed the information given. Firty four percent choose television as the best method to convey information concerning SARS or other new emerging diseases. The knowledge and attitude of the respondents concerning SARS were good.
    Matched MeSH terms: Television
  14. Nur Syakilah Mahyiddin, Rosmawati Mohamed, Hamid Jan Jan Mohamed, Norfarhana Ramly
    MyJurnal
    Dengue incidence has grown dramatically in recent decades and become a global incidence especially in the
    urban area. Ministry of Health (MOH) Malaysia reported that the number of dengue cases since January
    2014 until June 2014 was 38. 411 cases which was higher compared to the number reported in year 2013 (10,
    910 cases). The objective of the study was to determine the knowledge and preventive practices of dengue
    among residents in Flat Pandan Indah, Ampang Selangor. A cross sectional study design with convenience
    sampling method was adopted in this study. A total of 298 respondents living in Flat Pandan Indah were
    recruited based on the inclusion criteria. A validated questionnaire that measures knowledge and preventive
    practices of dengue was completed by respondents. More than half of the respondents had scored 61.7%
    with good knowledge regarding dengue. However, 50.3% of the respondents had a limited extent of dengue
    practice. Almost all of the respondents (95.6%) reported that television or radio as the main source for
    information on dengue. The common preventive measures used by the respondents were cleaning the
    house (n=148, 49.7%), eliminating standing water around the house (n=123, 41.3%) and covering water
    containers in the home (n=120, 40.a3%). There was no correlation between dengue knowledge and
    preventive practice score (p = 0.109). The study revealed that majority of the respondents had good
    knowledge regarding dengue but the practices to prevent dengue are poor. Thus, health education program
    focusing on dengue prevention practices should be done on the community members in the future.
    Matched MeSH terms: Television
  15. Kelly B, Vandevijvere S, Ng S, Adams J, Allemandi L, Bahena-Espina L, et al.
    Obes Rev, 2019 Nov;20 Suppl 2(Suppl 2):116-128.
    PMID: 30977265 DOI: 10.1111/obr.12840
    Restricting children's exposures to marketing of unhealthy foods and beverages is a global obesity prevention priority. Monitoring marketing exposures supports informed policymaking. This study presents a global overview of children's television advertising exposure to healthy and unhealthy products. Twenty-two countries contributed data, captured between 2008 and 2017. Advertisements were coded for the nature of foods and beverages, using the 2015 World Health Organization (WHO) Europe Nutrient Profile Model (should be permitted/not-permitted to be advertised). Peak viewing times were defined as the top five hour timeslots for children. On average, there were four times more advertisements for foods/beverages that should not be permitted than for permitted foods/beverages. The frequency of food/beverages advertisements that should not be permitted per hour was higher during peak viewing times compared with other times (P 
    Matched MeSH terms: Television
  16. Zalma AR, Safiah MY, Ajau D, Khairil Anuar MI
    Health Promot Int, 2015 Sep;30(3):523-30.
    PMID: 24150531 DOI: 10.1093/heapro/dat072
    Interventions to counter the influence of television food advertising amongst children are important. Thus, reliable and valid instrument to assess its effect is needed. The objective of this study was to determine the reliability and validity of such a questionnaire. The questionnaire was administered twice on 32 primary schoolchildren aged 10-11 years in Selangor, Malaysia. The interval between the first and second administration was 2 weeks. Test-retest method was used to examine the reliability of the questionnaire. Intra-rater reliability was determined by kappa coefficient and internal consistency by Cronbach's alpha coefficient. Construct validity was evaluated using factor analysis. The test-retest correlation showed moderate-to-high reliability for all scores (r = 0.40*, p = 0.02 to r = 0.95**, p = 0.00), with one exception, consumption of fast foods (r = 0.24, p = 0.20). Kappa coefficient showed acceptable-to-strong intra-rater reliability (K = 0.40-0.92), except for two items under knowledge on television food advertising (K = 0.26 and K = 0.21) and one item under preference for healthier foods (K = 0.33). Cronbach's alpha coefficient indicated acceptable internal consistency for all scores (0.45-0.60). After deleting two items under Consumption of Commonly Advertised Food, the items showed moderate-to-high loading (0.52, 0.84, 0.42 and 0.42) with the Scree plot showing that there was only one factor. The Kaiser-Meyer-Olkin was 0.60, showing that the sample was adequate for factor analysis. The questionnaire on television food advertising is reliable and valid to assess the effect of media literacy education on television food advertising on schoolchildren.
    Matched MeSH terms: Television*
  17. Kelly B, Hebden L, King L, Xiao Y, Yu Y, He G, et al.
    Health Promot Int, 2016 Mar;31(1):144-52.
    PMID: 24997194 DOI: 10.1093/heapro/dau055
    There is an established link between food promotions and children's food purchase and consumption. Children in developing countries may be more vulnerable to food promotions given the relative novelty of advertising in these markets. This study aimed to determine the scope of television food advertising to children across the Asia-Pacific to inform policies to restrict this marketing. Six sites were sampled, including from China, Indonesia, Malaysia and South Korea. At each site, 192 h of television were recorded (4 days, 16 h/day, three channels) from May to October 2012. Advertised foods were categorized as core/healthy, non-core/unhealthy or miscellaneous, and by product type. Twenty-seven percent of advertisements were for food/beverages, and the most frequently advertised product was sugar-sweetened drinks. Rates of non-core food advertising were highest during viewing times most popular with children, when between 3 (South Korea) and 15 (Indonesia) non-core food advertisements were broadcast each hour. Children in the Asia-Pacific are exposed to high volumes of unhealthy food/beverage television advertising. Different policy arrangements for food advertising are likely to contribute to regional variations in advertising patterns. Cities with the lowest advertising rates can be identified as exemplars of good policy practice.
    Matched MeSH terms: Television
  18. Shamsul Azhar Shah, Azura Abdullah, Azimatun Noor Aizuddin, Mohd Rohaizat Hassan, Nazarudin Safian, Rozita Hod, et al.
    ASEAN Journal of Psychiatry, 2012;13(2):128-137.
    MyJurnal
    Objective: Truancy is a disciplinary problem, which frequently occurs among school students and it has many contributory as well as inter-related factors. It is a growing problem in this country and it often becomes a prelude to other delinquent behaviours. The study objective is to determine the prevalence of truancy as well as factors related to it including psycho-behavioural factors. Methods: A cross-sectional study involving 556 Malay student’s selected using multi-stage sampling was conducted. Results: The overall prevalence of truancy is 30.2%. The predictors to truancy are age, students who frequenting entertainment centre, students who have not completed Quran recital, coping strategies using problems solving methods and time spent watching television/video. There is a significant association between truancy and psycho-behaviour such as watching video/internet pornography, frequenting entertainment centre, smoking, motorcycle racing and dating a special friend. Conclusion: Truancy is a social issue, which must be given serious attention by all concerned components of the society.
    Matched MeSH terms: Television
  19. Tan L, Ng SH, Omar A, Karupaiah T
    Child Obes, 2018 07;14(5):280-290.
    PMID: 29985649 DOI: 10.1089/chi.2018.0037
    BACKGROUND: Unhealthy food marketing to children is a key risk factor for childhood obesity. Online video platforms have surpassed television as the primary choice for screen viewing among children but the extent of food marketing through such media is relatively unknown. We aimed to examine food and beverage advertisements (ads) encountered in YouTube videos targeting children in Malaysia.

    METHODS: The social media analytics site SocialBlade.com was used to identify the most popular YouTube videos (n = 250) targeting children. Ads encountered while viewing these videos were recorded and analyzed for type of product promoted and ad format (video vs. overlay). Food and beverage ads were further coded based on food category and persuasive marketing techniques used.

    RESULTS: In total 187 ads were encountered in sampled videos. Food and beverage ads were the most common at 38% (n=71), among which 56.3% (n = 40) promoted noncore foods. Ads for noncore foods were more commonly delivered as video rather than overlay ads. Among ads promoting noncore foods, the most commonly employed persuasive marketing techniques found were taste appeal (42.3%), uniqueness/novelty (32.4%), the use of animation (22.5%), fun appeal (22.5%), use of promotional characters (15.5%), price (12.7%), and health and nutrition benefits (8.5%).

    CONCLUSIONS: Similar to television, unhealthy food ads predominate in content aimed toward children on YouTube. Policies regulating food marketing to children need to be extended to cover online content in line with a rapidly-evolving digital media environment. Service providers of social media can play a part in limiting unhealthy food advertising to children.

    Matched MeSH terms: Television
  20. Mohammed Abdelfatah Alhoot, Mohammed Faez Baobaid, Abdelqader MA, Lavannya Rangas Paran, Bavani Kannaiah, Kavitha Balasingam, et al.
    Dengue fever is the most common vector-borne disease and major concern issues in Malaysia. Thus, the present study aimed to evaluate factors influencing knowledge, attitude, and practices regarding dengue fever among patients in Hospital Taiping. A total of 300 patients were incorporated into a descriptive, public based cross-sectional study. The questionnaires were formulated to include several questions on demographic data, knowledge, attitudes, and practices concerning dengue fever. Most of the respondents were from the age group of more than 35 (43.3%). The largest representations of the participants were Malay (59.3%), married (65.7%), SPM is the highest education level (53.3%), and 60.7% of the participants were conscious about dengue fever eruption. Television/radio was voted as the frequent source of information (97.3%). There is no significant relationship between knowledge score and socio-demographic factors. However, around 57.0% of the respondents believe that abdominal pain is not a symptom of dengue fever and 32% convinced that blood transfusion can transmit dengue. No significant correlation was found between attitude and practice score to socio-demographic characters. However, a good practice towards dengue fever is associated with good knowledge (65.4 %) nevertheless it did not influence their attitude. Moreover, the attitude seems to be poor regardless of knowledge level (44.0%). Therefore, more prevention practices to raise the awareness of population toward dengue fever such as health campaigns and health education in school level should be initiated. These activities will aid in fertilizing better attitude and prevention practice towards dengue fever and bring down its incidence in Malaysia.
    Matched MeSH terms: Television
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